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An insight into the making of a road safety PIF; Inside info from the star of an ad!
Topic Started: Jul 29 2007, 11:23 PM (256 Views)
wuzzlevideos
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Hello everyone, and welcome to a special thread entitled "How the fuck did they film that advert?!"

Hopefully, most of you will be familiar with this fantastic advert from the Roads and Traffic Authority in New South Wales, Australia:

http://youtube.com/watch?v=h9VWF1DXQ8s

This advert has always been one of my favourites, and I was intrigued to know how it was made. Whether the crash was real. How they filmed Professor Johnston walking around the cars, etc.

I Googled him, found his email address at Monash University in Australia, and fired off an email. And I've just recieved a reply, which I thought you all might be interested in.

Quote:
 

Mark
The crash was indeed real. We carefully calculated impact speeds etc to ensure everything was accurate. We were very conscious of the need to guarantee accuracy to the viewing public as the purpose was to show what a difference in outcome small differences in initial speed can make.

Then we set up a range of safety measures to ensure nothing could go wrong. We used a top stunt driver. We replaced the normal seat belt for the driver with an full harness as used by racing drivers. The driver wore safety goggles and a helmet to protect against the possibility of broken glass. We ensured the impact would be on the vacant passenger side. We installed an underrun barrier under the truck to ensure that the car could not go under beyond the windscreen point. We ensured there was less than 1 litre of fuel in the car's petrol tank to eliminate the possibility of a post-impact fire. And so on.

And yes, my wanderings around were filmed "green screen" and then added in to the crash sequence.

I trust that answers your questions.

Ian


So there you go. Nice of him to reply to me. He's semi-retired now so I guess he doesn't want idiots like me bothering him all the time.
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