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Aftershock - ( Feng Xiaogang ); UPCOMING 7-22 2010 RELEASE
Topic Started: Oct 11 2009, 01:39 PM (2,532 Views)
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http://www.mediaasia.com/aftershock/
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http://news.chinafilm.com
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[YOUTUBE]http://you.video.sina.com.cn/api/sinawebApi/outplayrefer.php/vid=34880039_28/s.swf[/YOUTUBE]

[YOUTUBE]http://you.video.sina.com.cn/api/sinawebApi/outplayrefer.php/vid=34866231_28/s.swf[/YOUTUBE]
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"Aftershock" to Premiere in Tangshan on July 12

A premiere ceremony for director Feng Xiaogang's tearjerker "Aftershock" will be held in Tangshan, the city where the devastating earthquake that is the subject of the movie occurred 34 years ago, the local newspaper the "Tangshan Evening Post" reports.

The event will be held on July 12 at the city's stadium with Feng and the movie's cast and crew. The movie will be shown on an IMAX screen during the ceremony.

"Aftershock" was adopted from a novel based on the Tangshan earthquake in 1976. It mainly focuses on a family who was separated by the earthquake, reflecting how the disaster affected ordinary people's lives.

The IMAX version of the film will open in mainland cinemas nationwide on July 22. Feng has said that he hopes his film can make 500 million yuan (US$74 million) at box offices.

The quake, which killed at least 240,000 people and severely injured a further 164,000, is believed to be the deadliest earthquake of the 20th century.

http://english.cri.cn/6666/2010/07/03/63s580759.htm
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Feng revisits deadly 1976 quake in 'Aftershock'

Tangshan, 1976. With China closed to the world, the northeastern city was impoverished, a crude electric fan considered a luxury. Residents were witnessing the final days of the Cultural Revolution, a 10-year ultra-leftist campaign in which millions were persecuted.

What little material comfort and political stability the residents of Tangshan enjoyed came toppling down when a 7.5-magnitude earthquake struck on July 28. At least 240,000 people perished as the city's industrial landscape was reduced to rubble.

Thirty-four years later, director Feng Xiaogang is revisiting modern China's deadliest natural catastrophe in a 135 million Chinese yuan ($20 million), 135-minute epic due out July 22. In addition to recreating the sheer physical destruction, Feng uses "Aftershock" to examine its aftermath through the story of a present-day mother's three-decade journey to an emotional reunion with the daughter she thought she had lost to the disaster.

"You can call it a disaster movie, but the real disaster is the havoc it wreaks on the human heart after the earthquake," the 52-year-old director told The Associated Press in Hong Kong on Saturday.

It's not your typical summer blockbuster fare, especially for a successful commercial filmmaker well known for his comedies. The timing of the release is also sensitive, coming just two years after another deadly earthquake in the southwestern Sichuan province left nearly 90,000 people dead or missing. In April, another earthquake in Qinghai province killed nearly 2,700 people.

China is still wary of questions about the 2008 Sichuan quake, sentencing an activist who investigated the deaths of schoolchildren to five years in prison in February on charges of inciting subversion of state power.

But Beijing feels that enough time has past for filmmakers to examine the Tangshan disaster in a heart-wrenching drama that Feng says left no dry eye among the Chinese censors who cleared the movie. Chinese film officials also didn't object to Feng's depiction of the 2008 Sichuan earthquake in the later stages of his movie _ although the director avoids sensitive issues like the possibility of shoddy school construction.

The Tangshan city government funded half of Feng's budget. The director recruited actual survivors as extras, including them in an aerial shot showing the city dotted with small fires _ survivors burning paper offerings for their loved ones.

"They were really crying. They were burning paper as they were expressing their love for their relatives," Feng said.

"It seems that everyone feels that China needs a movie like this that showcases the Chinese people's love of family and their character," he said.

"'Aftershock' is like a psychiatrist. People need to pour their hearts out and vent," said Feng's wife, actress Xu Fan, who delivered a haunting performance as the mother scarred for life by the sacrifice of her husband _ and the apparent death of her daughter.

Feng says the production was a technical breakthrough for the Chinese film industry. He drew help from visual effects experts from South Korea and the post-production division of French media company Technicolor. New Zealand's Weta Workshop _ the Oscar-winning design company behind the "Lord of the Rings" trilogy _ gave advice on miniature models that doubled for 1976 Tangshan.

"This was a very valuable experience for us," he said.

http://www.etaiwannews.com/etn/news_conten...4&lang=eng_news
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Aftershock to be China's next great leap forward

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Aftershock (唐山大地震), the new film by Feng Xiaogang (馮小剛) seems on course to break one record even before the first audience member files in. The film is to receive the widest theatrical release in modern Chinese history.

It is doubly ground-breaking given the film's genre.

Although Feng has an exceptional track record as a commercially successful director, Aftershock is an unusual choice for summer blockbuster. A powerful human drama that starts with the 1976 Tangshan earthquake and spins round to the deadly 2008 Sichuan earthquake, it is a painful and thoughtful tearjerker, rather than easygoing, spectacular fantasy fare.

To be released on 22 July across China, the film will hit up to 4,000 theatres. The majority of these will be on China’s burgeoning digital cinema circuit.

“We are absolutely comfortable discussing a figure of 3,500 screens, but are not yet sure of the final figure. It could reach 4,000,” said Felice Bee (畢斐甯), spokesperson for Huayi Brothers (華誼兄弟), which produced the film and is co-distributing it. “It seems that nobody wants to release against us.”

Bee said that the number of conventional, physical prints will be about 700, a figure that is actually lower than some recent film releases in China. Almost all the rest will be digital prints for d-cinema screens and lower quality e-cinema screenings.

Aftershock is the first non-English-language feature movie to be converted to IMAX format and, additionally, there will be some 15 cinemas that show the film as IMAX digital screenings. Exhibition chains across the country, including the newly launched Huayi Brother Cinemas (華誼兄弟影院), have been racing to open their IMAX screens in time to reverberate with the anticipated Aftershock shockwave.

The scale of the launch is unprecedented and further underlines how Chinese cinema is making a great leap forward.

The width of the Aftershock release is comparable with a major Hollywood release in North America. The Twilight Saga: Eclipse this week became the widest ever release with a 4,416 screen outing in the US and Canada.

The previous widest release in China was Confucius (孔子) which hit 2,560 screens in January – the artificially inflated screen count was intended to match the number of years since the sage’s birth.

At one time producers considered releasing Aftershock on 28 July, which would have been the actual anniversary of the Tangshan quake that killed an estimated 240,000, but they quickly brought it forward to 22 July and a conventional Thursday outing. “This was pretty much the only film where we’ve been able to announce the release date as we went into production and then been able to stick to it,” said Bee.

(The earlier release date will also help director Feng move more quickly into production on If You Are The One 2 非誠勿擾2, which is scheduled to shoot in August and be in theatres for the Christmas-Chinese New Year season. The original broke records at the time of its release, making $46 million at the China box office.)

The absence of competing releases may be a reflection of the combined industrial might of Huayi, China’s largest private sector movie company, and China Film Group (中國電影集團公司). CFG is not only a co-investor in the film it is also the leading distributor in China. It handles releases of most Hollywood films in China and is effectively able to set the country’s release calendar.

But the availability of so many screens reflects more than that.

For the past several years the State Administration for Radio, Film & Television (國家廣播電影電視總局) has emphasised government policy to develop digital cinema. This has resulted in the conversion of some conventionally-projected theatres; widespread new installations as municipal and private sector operators rapidly build new theatres; and the development of a fleet of mobile digital projection outfits which take cinema to rural areas and those smaller towns without permanent cinema facilities.

And Aftershock is expected to resonate strongly with rural populations.

http://www.filmbiz.asia/news/aftershock-to...at-leap-forward
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http://aftershock.hbpictures.com/
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